Terra Cellars is one of the leading players in the Spanish wine sector. It produces, markets, and bottles table wine in its own facilities.
It has a wide portfolio of traditional and innovative products to meet the demand of the most demanding markets.
Currently, it has a great diversification of clients and works with private labels for large chains, strategic national brands, and specific brands for strategic markets.
Its main brands in Spain are Elegido and Emparrado, present in the main food chains. In addition, it has a presence in 36 developed international markets in Asia, Europe, and North America.
Play
PURCHASE
August, 2022
SECTOR
Winery
STATE
Invested
HEADQUARTERS
Reus (España)
PARTICIPATION
Majority
ACQUIRED FROM
Ownership
REVENUE AT PURCHASE
€37M
NUMBER OF EMPLOYEES
76
INTERNATIONAL PRESENCE
36 Countries
FUND
SPECIAL SITUATIONS III COINVERSION FCR
Team
David Foncillas
Operating Partner
Jose María de Retana
Investment Director
One
to one
Commercial
Development of high-profit strategic markets and volume projects. Development of a brand and product portfolio very focused on market needs.
Operations
Operational efficiency and breakeven point reduction (Efficiency and operational cost reduction project).
Inorganic
Actively searching for Add-Ons to incorporate into the platform.
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